Life Insurance is the Solution - What Insurance Agents Need to Know

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now more than ever before there's incredible talents and chaos in the marketplace the fabric of social security in employer security is so brittle you can practically hear the thread Snap our sickness or broken and no one is in a position to stitch them back together but there's hope just so happens to look like you me have the solutions to these intimidating problems were the one second of the financial services industry that can provide certainty in an uncertain world and so we have a moral obligation to educate the public about creating their own security we can provide clarity in the kids calm in the storm but so far we've got a pretty the statistics are staggering 44% of US households have individual life insurance and admit they don't have enough life insurance information visit an all-time high this exposure is it a 50 year old Americans or maybe even confounded about what tune to protect their financial futures but you're not taking the right actions to protect themselves in their family even as they see the bottom rungs of the traditional socioeconomic ladder of the good news is we got the solutions and now more than ever we need to write stories the right way to help Americans understand how to turn into their solutions the gap between the need for life insurance in the consumption of life insurance is vast and floating screen this clear need for life insurance and the lack of consumption of life insurance in fact it's not a no-man's land at all opportunities opportunities to create new stories stories stories that inspire action but in order to truly helped Americans plan for their security we have to understand what they're afraid of and what motivates those with net worth of less than 1 million those with a net worth of 1 to 25 million and those with 25 million or more net worth you'll see that what keeps up at night is different the first group is worried about income replacement 2001 financial security in the financial futures are there children and grandchildren the third group litigation and asset protection each of these three segments there are three consumer trends that lend themselves to creation of new stories in the volatile economy and changing demographics we got to understand the trends and are approached the problems are obvious solutions Lion motivating consumers to act by offering them flexibility and Control in a world where so much feels so uncertain security is actually well within reach that allow consumers to protect themselves rely on yourself without depending on the whims of government an employer it's called self security it's simple and it's smart consumers don't even realize the solution exists so we need to tell the story we need to repeat the story we weave our solutions into the fabric of their new financial security blanket starting now just might give in the understanding of what life insurance can do with them and their loved ones and instability they provide